From where I sit it appears that Facebook has reached critical mass in the last two months. Not only are there more people from various points in my life coming online, but they are using more of the Facebook gadgets, something I absolutely did not foresee. That, in turn, has me using the gadgets, and my wife, too. For the first time last week Facebook started to feel like something more to me than just a portal to go play games on; there’s an actual conversation happening there. It’s in very small pieces, and in some cases it’s just photos or a link or whatever, but there’s no question that it’s there.
Friend of Pipeline CC recently posted a review of two particular airlines there, the kind of thing that I ordinarily would have associated with a blog post. Buy why not put that on Facebook, as he did? More people will likely read it there, and it will be the people (in theory) who you most want to talk to anyway. Targeted blogging, let’s say. I can certainly see some advantages. For one thing, there is site consolidation. Maybe I don’t have to deal with WordPress and can just do Facebook, although WordPress is no problem to use.
But…there needs to be a Pipeline. Facebook pages all look the same to me. I like that blogs, even via a template like WordPress, take on their own character. Also, I sometimes publish questionable material (quality and/or taste) that on Pipeline I can at least pretend has a certain anonymity to it. I don’t think I could do that on Facebook if that was my sole outlet.
I’m told that I could do the same with Twitter, if I were a part of that deal, which so far I am not. This may not be a fair characterization because I’m not familiar with Twitter, but I’m striving for longer-form content of decent quality, not shorter form status and spur-of-the-moment pith. Reading people’s Facebook statuses, it’s clear many people can come up with a daily clever saying of 50 characters or less. But how many people can take that same simple concept, stretch it out to 1200 words, add an average of 20 extraneous commas per post, and call it a blog?
One, at least.